Mystikal Hotels launched

Default, Hospitality — By on March 20, 2012 at 2:12 pm

Mystikal Holidays has launched its new division Mystikal Hotels. The aim of Tour Company is to capitalise larger share of the ever growing consumer market . This is the first step to diversification. Mystikal Hotels is being promoted by Shailesh Nair assisted by Noble Jose along with teams of each partner hotel. Launched in February 2012, Mystikal Hotels would initiate its promotions this month itself. Mystikal Hotels has announced its entry with six hotels and resorts in six locations of Kerala’s tourist circuit. It consists of “Value for Money” or “V4M hotels” in the deluxe segment. The six hotels are Travancore Court in Kochi, Hotel Devaragam in Guruvayur, Nature Zone Resort at Munnar, Greenwoods Resort at Thekkady, Citrus Resort at Alappuzha and Uday Samudra Leisure Beach Hotel on Kovalam beach. A website will be the common point of access to all, which will provide Mystikal Hotels’ news updates from these hotels. Mystikal Hotels intends to run special offers online to lure the clients seeking holidays in the web space. Likewise promos will be run within the travel domain with partners pan India to penetrate the larger markets. Various competitions will be run online monthly to promote and bring in more awareness about Mystikal Hotels, destinations and activities in these hotels. Mystikal Hotels plans to bring clients to these trusted partners by opening a single point easy access for booking multiple hotels thereby giving a solution for designing customised holidays. It will consolidate in the organised and unorganised markets through various campaigns and the digital media will be harnessed to reach out to the large no. of net citizens, stated the release. They plan to go in for joint promotions with corporate and media houses to promote specific destinations, to bring in green awareness, to advocate being a responsible tourist, to promote social causes and more.

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